How Meta Got 500 Million Threads Users Without Building An Audience

Threads hit 500M users by tapping Instagram’s built-in audience, showing Meta’s true asset is its distribution pipeline, not apps.
TechCrunch

Threads takes on X with new communities feature

Instagram Threads, Meta’s X rival that now has over 400 million monthly active users, is officially launching a new feature that could redefine how its app is used: Communities. On Thursday, Meta said ...
9to5Mac

Adam Mosseri to hand off day-to-day at Threads to Meta’s AI lead

After two years under Instagram head Adam Mosseri, Meta is officially handing off Threads to a new leader. Here’s what the change could mean for the app’s future. As first reported by Axios, Meta is ...
Forbes

Meta AI To Start Using Your Data For Targeted Ads—Here’s How And When

Forbes contributors publish independent expert analyses and insights. Kate O’Flaherty is a cybersecurity and privacy journalist. Meta has confirmed it will collect interactions with its AI tools to ...