Unity announces 'core standards' initiative to address low-quality in-app advertising

Source: Unity Unity, the game engine company, announced on the 23rd that it is expanding its 'Core Standards' ...
Road to VR

Unity Promises Day-one Support for Android XR, Including Easy Ports for Existing Quest Content

Meta Quest developers looking to port their Unity-based apps to Google’s newly unveiled Android XR operating system shouldn’t have a tough time of it, Unity says, as the game engine creator today ...
Ars Technica

Unity’s visionOS support has started to roll out—here’s how it works

Starting today, some developers can use the popular software Unity to make apps and games for Apple’s upcoming Vision Pro headset. A partnership between Unity and Apple was first announced during ...
adexchanger

Roku And Unity Want To Prove CTV Is A Performance Channel

Media and ad tech companies won’t rest until they’ve convinced advertisers that streaming is a good place for performance marketing. On Monday, Roku announced a new partnership with app monetization ...
InfoWorld

First look: Build HoloLens apps with Unity

Programming for Microsoft's holographic headset leverages familiar tools -- Visual Studio and the Unity 3D framework -- in very unfamiliar ways Microsoft’s HoloLens is an intriguing device that ...
Nasdaq

AppLovin vs. Unity Software: Which Mobile App Stock is a Better Pick?

The mobile app ecosystem has developed rapidly with greater penetration of smartphones and the increase in mobile gaming. Due to the pandemic, user engagement has risen rapidly as more users play ...
Nasdaq

Unity’s Support for Apple Vision Pro is Now in General Availability — Empowering Developers to Create Apps and Games in visionOS

From Gaming, to Automobiles to Wellness and more, Unity Enables Creators Across Industries to Be Among the First to Build Spatial Experiences SAN FRANCISCO--(BUSINESS WIRE)-- Unity (NYSE: U), the ...
Seeking Alpha

AppLovin is 'dominant' in mobile ads, but Unity takes on 'successful turnaround': Wedbush

AppLovin (APP) is seen as the “dominant” player in the mobile advertising space, even as Unity (U) is undergoing a “successful turnaround,” Wedbush Securities said. “AppLovin currently has a ...
VentureBeat

Unity makes it easier to insert augmented reality into native mobile apps

Unity Technologies has launched an update that makes it easier to insert augmented reality features into native mobile apps and games. The update for Unity 2019.3 comes after Unity announced its AR ...
Android Authority

How to add 3D graphics and other Unity features to your native Android apps

Unity is an extremely powerful and flexible tool for game developers that makes it easy to build apps and games on Android and across platforms. It is, in fact, the most popular game engine on the ...
MediaPost

Roku, Unity Help Mobile Apps Acquire Users Via CTV

Roku is working with real-time 3D (RT3D) content company Unity to help marketers of mobile apps expand acquisition campaigns to streaming TV inventory. The solution, now in beta testing, combines Roku ...