SAG-AFTRA announced this week they have introduced new terms for the Independent Interactive Localization Agreement. The agreement is basically a streamlined version of the base terms from the union's ...

The ambiguous relationship between the translation studies concepts of “localization” and “translation” is largely due to a lack of theorization of localization (O’Hagan and Mangiron, 2013). The two ...

Inworld AI, a gaming-focused generative AI startup, has added multilingual support for Mandarin (simplified Chinese), Japanese, and Korean. These tools will allow creators to seamlessly localize both ...

Game localisation encompasses the linguistic, cultural and technical adaptation of video games to meet the expectations of diverse markets. It extends beyond simple translation of dialogue and text to ...

Global video campaigns collapse without any obvious mistakes, no broken subtitles, and no visible flaw in production.