The small Idaho resort town of Sun Valley will be once again overtaken by media and tech titans for the annual Allen & Co.

Looking for more sports fan engagement for advertisers and brands, Walt Disney’s ESPN is starting up "ESPN Fan House," a new fan-centric hub. The platform aims to foster “a new class of ...

For a marketing team, a QR Code is a campaign asset: it carries a budget, a creative treatment, and a number it has to hit. The tool behind it should track scans down to the channel, feed data into a ...

Healthcare is one of the few industries where a QR code platform's compliance posture directly determines whether you can deploy it at all. HIPAA requires that any tool handling protected health ...

Private jets, billionaires and dealmaking return to Idaho as the annual Allen & Co. retreat brings together the biggest names ...

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