The small Idaho resort town of Sun Valley will be once again overtaken by media and tech titans for the annual Allen & Co.

Reality-competition series “Gamerhood” will integrate Flowcode technology that uses QR codes to connect the brand with ...

For a marketing team, a QR Code is a campaign asset: it carries a budget, a creative treatment, and a number it has to hit. The tool behind it should track scans down to the channel, feed data into a ...