Projects undertaken through the National Government Constituencies Development Fund (NG-CDF) will now be monitored through a ...

Reality-competition series “Gamerhood” will integrate Flowcode technology that uses QR codes to connect the brand with ...

Uniqode reports that travel brands should optimize QR code interactions after placement by tracking context, using dynamic ...

Georgia’s ballot QR code crisis is resolved for now, but a late change to an elections bill passed during last month’s special session adds a new twist to the question of how future elections across ...

Tourism doesn’t just need QR codes; it needs the right mix of generators so each scan delivers context-specific content that feels native to the site, season, and visitor journey. Why tourism lives or ...

The entertainment giant this August will launch a new interactive hub called ESPN Fan House that aims to bring fans closer to the sports they enjoy — and make advertisers part of the exchange. The new ...

The platform, "ESPN Fan House," aims to foster "a new class of participation-based sponsorship" across media including TV, digital and onsite events.

For a marketing team, a QR Code is a campaign asset: it carries a budget, a creative treatment, and a number it has to hit. The tool behind it should track scans down to the channel, feed data into a ...