While they may solve some of programmatic advertising's biggest problems, curated deals still introduce their own specific ...
Native video, custom audience targeting, and real-time optimization helped GUESS FRAGRANCES beat engagement benchmarks during ...
StackAdapt ( the leading AI advertising and orchestration platform, today announced a collaboration with IQVIA Digital to advance more relevant and compliant engagement with healthcare audiences.
This Ad Tech Briefing covers the latest in ad tech and platforms for Digiday+ members and is distributed over email every Tuesday at 10 a.m. ET. More from the series → The schism between Publicis ...
Email expert Matt Treacey, known for his unique approach that combines scientific principles with marketing savvy, shares his perspective on crafting winning B2B email strategies.
StackAdapt, the leading AI advertising and orchestration platform, announced a suite of new product capabilities designed to help marketers plan, activate, and measure campaigns in a more connected, ...
StackAdapt, the leading AI advertising and orchestration platform, today (6th May, 2026) shared that it is offering advertisers access to ads in ChatGPT. This capability helps advertisers deliver ...
TORONTO--(BUSINESS WIRE)--StackAdapt (www.stackadapt.com), the leading AI advertising and orchestration platform, today shared that it is offering advertisers access to ads in ChatGPT. This capability ...
Summary: OpenAI has shifted ChatGPT’s advertising from CPM to cost-per-click pricing, with bids between $3 and $5, after the $60 CPM it charged at launch in February eroded to as low as $25 within ten ...
New integration extends StackAdapt’s AI-powered marketing assistant IvyTM beyond the platform, enabling real-time campaign insights without added complexity StackAdapt (www.stackadapt.com), the ...
Live sports is one of programmatic’s biggest opportunities, even if the buying process is still kind of a mess. But efforts are being made. Canadian DSP StackAdapt was one of seven buy-side partners ...
Brand marketers and agency buyers are skeptical of DSPs’ transparency claims. After Publicis announced last month that it’s no longer recommending The Trade Desk to its clients, other DSPs saw an ...